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E-commerce · Shopify

RA Cycles

A 50-year premium retailer's custom Shopify toolchain.

WebSEO
LocationMulti-locationYear2000–present
RA Cycles — premium multi-location retailer storefront

The brief

A premium multi-location retailer that outgrew off-the-shelf tooling and needed systems built for how the business actually runs.

What we built

A custom Shopify toolchain over years: AI fraud detection trained on their own orders, an automated product-description pipeline across thousands of SKUs, a Google Shopping audit platform, POS extensions tying three stores together, and a revenue-driving Klaviyo integration.

The result

Each system connects to the others and to the way the business works — not one-off projects, an operating platform.

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Live Site

See it in the wild.

Built by Troy Morgan. Full work →